Burgers Take Flight: Delta and Shake Shack Team Up!

Delta Air Lines is taking its premium services to new heights with an exciting partnership with Shake Shack, bringing gourmet burgers to the skies. Starting December 1, 2024, Delta will serve Shake Shack’s signature cheeseburgers exclusively to first-class passengers on select long-haul flights from Boston Logan International Airport. This collaboration is part of Delta’s ongoing effort to redefine the in-flight dining experience and cater to premium travelers’ tastes.

Key Details of the Partnership

Launch Date: December 1, 2024.
Availability: First-class passengers on flights over 900 miles departing from Boston.
Menu Offering:
- 100% Angus beef cheeseburger, served on a toasted potato bun with lettuce, tomato, and Shake Shack’s iconic ShackSauce.
- Includes chips, Caesar salad, and a dark chocolate brownie for dessert.
- Pair with Delta’s premium beverage options.

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Passengers can pre-select their Shake Shack meal via the Fly Delta app, ensuring they receive their preferred entrée on board. This feature is available up to seven days before departure.

More details on Delta’s Official Website

Expansion and Revenue Projections

The Shake Shack menu will initially be available exclusively on flights departing from Boston Logan International Airport. Delta plans to expand the offering to other U.S. hubs, including New York (JFK), Los Angeles (LAX), and Atlanta (ATL), by mid-2025.

Revenue Impact:

First-class ticket prices on long-haul domestic flights range from $500 to $2,000.
Analysts forecast a 3–5% boost in first-class bookings, translating to an incremental revenue increase of $50–75 million annually for Delta once fully scaled.

Learn about Delta’s Premium Services

Shake Shack, a fast-casual burger chain with over $1.6 billion in annual revenue, will also benefit from exposure to Delta’s high-value travelers, enhancing brand recognition among affluent passengers.

Details on Shake Shack’s Revenue Growth

Why This Matters

Delta’s partnership with Shake Shack reflects the airline’s strategy to:

Elevate the First-Class Experience: Offering high-quality, recognizable brand partnerships in-flight.
Appeal to Younger Travelers: Shake Shack’s popularity with millennials complements Delta’s effort to attract affluent younger travelers.
Differentiate in a Competitive Market: Delta sets itself apart by blending luxury with accessibility.

Explore Delta’s Commitment to Onboard Excellence

Customer Excitement

Passengers and frequent flyers are already buzzing about the opportunity to enjoy one of America’s favorite burgers at 30,000 feet. Shake Shack’s founder Danny Meyer stated, “We’re thrilled to join Delta in elevating the dining experience, one cheeseburger at a time.”

As Delta continues to innovate, partnerships like this demonstrate its dedication to making every journey memorable—starting with the meal.